Lead brand strategy and integrated marketing planning as Head of Marketing for a Canadian-based agency serving brands through global capabilities. This commercially minded leader shapes marketing strategy and drives growth through insight-led execution. The position spans budgets, brand management, paid, earned, and owned channels. Success requires strategic judgment, analytical skills, and hands-on delivery across cross-functional teams. Key Responsibilities:
Develop integrated marketing plans aligned with business objectives Lead brand strategy across paid, earned, and owned channels Manage budgets, forecasting, performance, and return on investment Monitor KPIs, trends, competitors, and customer insights Partner with commercial, creative, media, acquisition, and PR teams Requirements:
Bachelor's degree or equivalent marketing experience Three to five years of marketing experience One to two years of brand management experience Strong commercial and strategic marketing experience Experience managing budgets and marketing performance metrics Bring brand management, commercial marketing, and insight-led execution expertise to guide growth for assigned brands.
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Head of Marketing Brand Strategy in Halifax employer: Humankind Global Recruitment
Join a forward-thinking company that prioritizes innovation and collaboration, making it an exceptional employer for Senior Software Engineers focused on AI transformation. With a strong emphasis on employee growth, you will have access to mentorship opportunities and cutting-edge projects that enhance your skills in a supportive work culture. Located in a vibrant tech hub, this role offers the unique advantage of working alongside industry leaders while contributing to meaningful advancements in technology.
Contact Details:
Humankind Global Recruitment Recruitment Team
