Build reliable marketing data systems with strong SQL and APIs in this hands-on Senior Marketing Operations Manager role. Use AI to improve how work gets done. You will help marketers access usable data quickly while partnering with Growth, Lifecycle, Analytics, Data Engineering, Product, and RevOps. This technical role focuses on integrations, self-serve audiences, conversion signals, identity resolution, and marketing technology operations. Key Responsibilities:
Map marketer data needs, locations, gaps, and delivery paths Build self-serve segments and audiences with Lifecycle and Engineering Maintain flows across Iterable, Amplitude, Salesforce, Meta CAPI, and Google Ads Monitor attribution data, conversion signals, identity resolution, and deduplication Own governance, documentation, intake processes, tags, and marketing stack requests Requirements:
Five to eight years in marketing operations or marketing data Strong SQL and comfort with APIs, webhooks, and event schemas Working knowledge of pixels, tags, UTMs, and conversion APIs Experience with lifecycle, event, CDP, and warehouse tools Ability to translate between technical and non-technical colleagues Apply marketing data operations expertise, integration skills, and AI fluency to strengthen dependable systems for marketers.
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Senior Marketing Data Operations Manager in Winnipeg employer: Homebase
Homebase is an exceptional employer that fosters a collaborative and innovative work culture, where Principal Engineers can thrive in shaping the future of payroll, scheduling, and HRM solutions. With a strong emphasis on employee growth, you will have access to mentorship opportunities and the chance to work with cutting-edge AI technologies in a supportive environment. Located in a vibrant area, Homebase offers unique advantages such as flexible work arrangements and a commitment to work-life balance, making it a rewarding place to advance your career.
