Lead integrated marketing campaigns at Gowling WLG using omnichannel strategy and creative storytelling. This hybrid role is based in any Canadian office. As a Marketing Specialist reporting to the Brand & Marketing Leader, you will support brand-to-demand initiatives across Canada. You will develop campaigns, sponsorships, brand programs, and content strategies. Collaboration, project management, market research, and performance reporting are central to the work. Key Responsibilities:
Design end-to-end omnichannel brand-to-demand campaigns Translate business goals into campaign narratives and go-to-market strategies Coordinate social, digital, events, and communications execution Manage timelines, budgets, stakeholders, and cross-functional collaboration Define metrics, analyze performance, and share campaign recommendations Requirements:
Bachelor's degree in marketing, business, or related field Five or more years of marketing experience Strong omnichannel campaign and go-to-market channel understanding Exceptional project, stakeholder, communication, and presentation skills Data fluency, business acumen, and strategic creative judgment Apply your campaign leadership, storytelling, and analytical marketing skills to strengthen Gowling WLG’s brand and client engagement.
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Integrated Marketing Campaign Specialist in Toronto employer: Gowling WLG
Gowling WLG is an exceptional employer that fosters a collaborative and supportive work culture, particularly in its Toronto office. As a Lending Associate Lawyer, you will benefit from mentored growth opportunities, working alongside experienced professionals who are dedicated to your development. The firm values strong analytical skills and offers a dynamic environment where you can thrive while providing top-notch service in commercial lending and secured financing.