At a Glance
- Tasks: Shape marketing strategies for Chevrolet Crossovers through analysis and collaboration.
- Company: Join General Motors of Canada, a leader in automotive innovation.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Dynamic team environment with opportunities to travel and enhance your skills.
- Why this job: Make an impact on exciting vehicle launches and brand positioning.
- Qualifications: Post-secondary education and 5+ years of marketing experience required.
The predicted salary is between 82800 - 101200 $ per year.
Shape Chevrolet Crossovers marketing through market analysis, brand planning, and strategic coordination from Oshawa or Markham at least three days weekly. This hybrid role supports ICE and electric vehicle portfolios. Reporting to the National Marketing Manager, you will develop recommendations across incentives, competition, packaging, pricing, and volume. You will collaborate with advertising, communications, field sales, dealers, and United States marketing teams. The position supports launches, media activities, retail planning, and Canadian brand positioning.
Key Responsibilities:
- Analyze market dynamics and develop strategic brand recommendations
- Coordinate comprehensive marketing plans with advertising teams
- Develop retail incentive plans and monthly proposals
- Support product launches and media ride and drives
- Create training tools for field and dealer personnel
Requirements:
- Post-secondary education and five-plus years of relevant experience
- Strong communication, collaboration, organization, and analytical skills
- Ability to lead and influence varied groups
- Microsoft Excel and PowerPoint proficiency
- Willingness to travel; bilingual English and French is an asset
Bring marketing analysis, vehicle portfolio knowledge, and collaborative leadership to Chevrolet Crossovers at General Motors of Canada.
Chevrolet Crossovers Marketing Segment Manager in Oshawa employer: General Motors (GM)
At GM, we pride ourselves on being an exceptional employer that fosters innovation and collaboration in the rapidly evolving field of autonomous technologies. Our remote work culture promotes flexibility and work-life balance, while offering extensive opportunities for professional growth and mentorship within a diverse team of experts. Join us to not only advance your career but also contribute to groundbreaking advancements in AI-driven systems that are shaping the future of transportation.