At a Glance
- Tasks: Lead and optimize paid digital marketing campaigns to reach healthcare providers.
- Company: Join Fullscript, a leader in healthcare marketing with a focus on innovation.
- Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
- Other info: Dynamic team environment with a focus on collaboration and creativity.
- Why this job: Make a real impact in healthcare by driving customer acquisition through digital strategies.
- Qualifications: 7+ years in paid digital marketing with strong analytical and communication skills.
The predicted salary is between 90000 - 110000 $ per year.
Lead paid search, social, and programmatic growth at Fullscript, using campaign strategy and performance analysis to reach healthcare providers online. As Senior Digital Marketing Specialist, you will shape Fullscript’s paid digital approach across customer acquisition channels. Manage campaigns through Google Ads, Microsoft Ads, Meta, and DSPs while balancing hands-on optimization with strategic planning. Use experimentation, first-party data, and offline conversion tracking to improve qualified provider and revenue outcomes.
Key Responsibilities:
- Develop cohesive paid search, social, and programmatic strategies
- Optimize and troubleshoot campaigns across the marketing funnel
- Design tests for channels, tactics, and advertising formats
- Translate performance data into efficiency and ROI recommendations
- Manage agency partners, budgets, and campaign delivery
Requirements:
- Seven or more years managing paid digital campaigns
- Hands-on Google Ads, Microsoft Ads, Meta, and DSP experience
- Experience managing annual paid budgets exceeding five million dollars
- Strong analytical, communication, and stakeholder relationship skills
- Advanced Google Sheets and Slides proficiency
Apply paid digital expertise, analytical judgment, and budget leadership to expand Fullscript’s healthcare provider acquisition efforts.
Senior Paid Digital Marketing Specialist in Montréal employer: Fullscript
Fullscript is an exceptional employer that prioritizes innovation and operational excellence in the financial sector. With a strong focus on employee development, you will have ample opportunities to enhance your skills and lead transformative projects in a collaborative environment. Located in a vibrant community, Fullscript offers a supportive work culture that values creativity and efficiency, making it an ideal place for professionals seeking meaningful and rewarding careers.
