At a Glance
- Tasks: Lead member engagement initiatives and enhance CRM strategies at Tru Cooperative Bank.
- Company: Join Tru Cooperative Bank, a leader in financial services focused on innovation.
- Benefits: Competitive salary, health benefits, and opportunities for professional growth.
- Other info: Dynamic role with a focus on innovation and strategic planning.
- Why this job: Make a real impact by enhancing member experiences through cutting-edge technology.
- Qualifications: Bachelor’s degree and 8+ years in digital product and CRM leadership required.
The predicted salary is between 121500 - 148500 $ per year.
Take charge of member engagement initiatives at Tru Cooperative Bank as the Director of Dynamics 365 CRM.
Focus on executing technology strategies that promote personalized member experiences.
This crucial role involves leading the strategy and evolution of the Dynamics 365 platform for member engagement.
You will manage teams, shaping the CRM roadmap by utilizing data-driven insights and leveraging AI technologies to enhance the overall member experience.
Your leadership will ensure the alignment of business objectives with CRM capabilities, fostering innovation and effective usage of technology.
Key
Responsibilities
- Direct strategy and execution for CRM and contact center capabilities
- Enhance member data collection and insights framework
- Implement lifecycle-driven engagement programs
- Develop cross-functional CRM roadmaps
- Monitor and improve assisted-service performance metrics
Requirements
- Bachelor’s Degree in a relevant field
- 8+ years in digital product and CRM leadership
- Experience in financial services or fintech environment
- Strong understanding of user engagement metrics
- Expertise in project management and strategic planning
Elevate member engagement at Tru Cooperative Bank through leadership in Dynamics 365 and innovative CRM solutions. #J-18808-Ljbffr
Director, Dynamics 365 CRM & Engagement in Langley employer: First West Credit Union
Tru Cooperative Bank is an exceptional employer that prioritizes employee growth and development within a collaborative work culture. With a focus on cybersecurity, employees are empowered to engage in meaningful projects that directly impact the safety of the organization, while enjoying competitive benefits and a supportive environment in a dynamic financial sector.