Join Questrade as a Senior Manager, Digital Marketing, spearheading groundbreaking acquisition strategies for our future bank. This hybrid role emphasizes creativity and analytics in driving customer engagement.
In this essential position, you will lead top-of-funnel marketing strategies that cater to new banking product launches. Your focus will be on collaborating with diverse teams and leveraging data insights to enhance customer interactions. The role offers an exciting opportunity to shape the customer experience in the fast-evolving fintech landscape.
Key Responsibilities:
- Establish go-to-market strategies for banking products
- Innovate performance-driven campaigns across all channels
- Collaborate with agencies to produce high-quality marketing materials
- Analyze media performance and inform budget allocation
- Engage with stakeholders to ensure project transparency
Requirements:
- 8+ years of experience in digital marketing and acquisition
- Strong knowledge of varied digital marketing channels
- Capability to analyze performance metrics with data tools
- Experience in managing comprehensive marketing initiatives
- Familiarity with the financial services sector and digital trends
Shape the future of fintech at Questrade through strategic marketing excellence and customer-centric innovation.
Senior Manager, Digital Marketing at Questrade in Ottawa employer: Financialnarrative
Scotiabank is an exceptional employer that fosters a dynamic work culture focused on innovation and collaboration. As the Director of Customer Engagement Marketing, you will have access to extensive professional development opportunities and be part of a team that values creativity and strategic thinking. Located in Canada, Scotiabank offers a supportive environment where your contributions directly impact customer loyalty and engagement, making your work both meaningful and rewarding.