Lead go-to-market execution and sales enablement for Field Effect’s cybersecurity solutions in a remote role open across Canada and specified states. Build market influence through clear storytelling. This Director of Product Marketing role connects technical expertise with commercial strategy at Field Effect. You will develop positioning, launch programs, competitive intelligence, and customer messaging for cybersecurity products. The scope includes direct and channel-led motions serving mid-market and enterprise organizations through MSPs and VARs. Key Responsibilities:
Develop and execute cybersecurity product go-to-market strategies Translate technical innovation into differentiated market positioning Drive sales enablement supporting pipeline growth and revenue Lead analyst relations and market influence programs Collaborate across technical and go-to-market stakeholder groups Requirements:
Demonstrated cybersecurity positioning and messaging success Experience selling to mid-market and enterprise organizations Understanding of direct and channel-led sales motions Strong market research, launch, and competitive intelligence knowledge Exceptional written, verbal, presentation, and storytelling skills Use cybersecurity market knowledge, launch strategy, and sales enablement to strengthen Field Effect’s differentiated industry position.
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Cybersecurity Go To Market Director employer: Field Effect
Field Effect is an exceptional employer that fosters a collaborative and high-performing work culture, where talented individuals thrive while making a real impact in the cybersecurity industry. With a focus on employee growth and autonomy, we offer flexible working arrangements and competitive benefits that cater to your lifestyle, ensuring you can perform at your best. Join us to shape innovative solutions and influence market strategies alongside some of the industry's leading experts in a supportive environment that values curiosity and accountability.