At a Glance
- Tasks: Drive product positioning and launch strategies using data-driven storytelling.
- Company: Join Enverus, a leader in innovative minerals marketing.
- Benefits: Competitive pay, flexible work arrangements, and growth opportunities.
- Other info: Dynamic role with potential for impactful contributions.
- Why this job: Shape the future of minerals marketing with AI-powered workflows.
- Qualifications: 2-4 years in product marketing and strong storytelling skills.
The predicted salary is between 49500 - 60500 $ per year.
Drive product positioning and go-to-market launches for Enverus Minerals and Adjacent Markets through data-driven storytelling and AI-powered workflows.
This contractor Product Marketing Manager role backfills planned parental leave coverage.
You will own segment marketing across positioning, launches, sales enablement, demand-generation content, and cross-functional execution.
Your work supports pipeline and ARR growth through compelling messaging.
Key Responsibilities
- Develop differentiated positioning for buyer personas and adjacent markets
- Plan and run end-to-end go-to-market launches
- Build battlecards, talk tracks, training, and sales playbooks
- Create demand-generation content aligned with revenue goals
- Test AI workflows for analysis, creation, and performance tracking
Requirements
- Two to four years product marketing experience or equivalent
- Proven go-to-market launch leadership from strategy through execution
- Experience working in B2B Saa S
- Excellent storytelling, messaging, and writing skills
- Ability to translate technical concepts into customer value propositions
Shape Minerals segment messaging, launches, sales enablement, and AI-powered marketing at Enverus while tracking pipeline and ARR impact.
Minerals Product Marketing Manager in Calgary employer: Enverus
At Enverus, we pride ourselves on being an exceptional employer that fosters a collaborative and innovative work culture in our Calgary office. With a strong commitment to employee growth, we offer mentorship opportunities and encourage the use of cutting-edge AI tools to enhance productivity. Our focus on meaningful work in the energy sector not only empowers our team members but also contributes to a sustainable future, making Enverus a truly rewarding place to advance your career.
