At a Glance
- Tasks: Lead innovative analytics initiatives to enhance player engagement and maximize revenue for SIMS.
- Company: Join Electronic Arts, a leader in gaming innovation and creativity.
- Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
- Other info: Dynamic role with a chance to work on exciting gaming trends and strategies.
- Why this job: Shape the future of gaming with data-driven strategies and impactful marketing programs.
- Qualifications: 7+ years in product/marketing collaboration and 5+ years leading analytics projects.
The predicted salary is between 121500 - 148500 $ per year.
Drive innovation in the SIMS franchise as the Director of Experimentation at Electronic Arts. Lead analytics initiatives to maximize revenue and enhance player engagement. Reporting to the Senior Director of Fan Intelligence Analytics, you'll spearhead the development of marketing programs that focus on data-driven decision-making for the SIMS. Your role involves collaborating with multiple teams to create marketing strategies that align with revenue goals and utilizing insights to optimize player experiences.
Key Responsibilities:
- Create marketing experimentation programs for optimal revenue generation
- Lead cross-functional teams in analytics and data science projects
- Gather and analyze consumer insights to measure performance
- Align with brand teams on revenue-based strategies
- Explore new trends and strategies for engaging SIMS players
Requirements:
- 7+ years of collaboration in product and marketing sectors
- 5+ years in leading analytics projects and strategies
- Proficiency in project management and risk analysis
- Experience in engaging diverse audiences with analytical data
- Proven track record in partnership and team leadership
Help shape the future of gaming through innovative analytics and strategic experimentation.
Director of Experimentation in Vancouver employer: Electronic Arts Inc.
Electronic Arts is an exceptional employer that fosters a vibrant work culture where creativity and collaboration thrive. With a strong emphasis on employee growth, EA offers comprehensive benefits including generous vacation time, parental leave, and wellness programs tailored to support a balanced life. Located in beautiful British Columbia, employees enjoy the unique advantage of working in a dynamic environment that values innovation and inclusivity, making it a rewarding place to build a career in the gaming industry.
