Lead LinkedIn Ads strategy and client accounts at Directive Consulting as a remote-first Paid Strategist serving B2B businesses. Analyze performance and optimize campaigns. This client-facing Paid Strategist role supports Technology, Industrial, and Services clients. You will create strategies, manage budgets, and communicate with clients and stakeholders. The internal title is Account Strategist, Paid Social, with responsibility for day-to-day deliverables. Key Responsibilities:
Oversee and lead Social Media accounts Build quarterly client strategies Create, maintain, and optimize paid media budgets Execute and optimize LinkedIn advertising campaigns Confirm accurate lead routing within CRM Requirements:
Two or more years at a performance marketing agency Hands-on experience supporting B2B clients Deep expertise in paid social, especially LinkedIn Ads Proficiency with LinkedIn Campaign Manager, ZoomInfo, or 6sense Ability to analyze performance data and make decisions Bring LinkedIn Ads expertise, campaign optimization, and client communication to Directive Consulting’s B2B paid social accounts.
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Paid Social Account Strategist in Calgary employer: directive
Directive Consulting is an exceptional employer that fosters a dynamic remote work culture, prioritizing creativity and measurable results. As a Player-Coach Lifecycle Marketing Expert, you'll not only lead innovative strategies but also have the opportunity to mentor future team members, ensuring your professional growth in a supportive environment. With a focus on transforming client engagement into tangible success, you'll be part of a forward-thinking team that values your insights and contributions.
