At a Glance
- Tasks: Plan and execute media buys while optimizing campaigns for maximum ROI.
- Company: Join Dentsu Media, a leader in innovative marketing solutions.
- Benefits: Competitive salary, medical, dental, RRSP, and paid time off.
- Other info: Dynamic work environment in Toronto with a focus on inclusion and sustainability.
- Why this job: Make impactful media decisions and drive business performance with data insights.
- Qualifications: Experience in media buying and strong negotiation skills required.
The predicted salary is between 80000 - 87000 $ per year.
Our mission is to drive business performance. We use data to create personalized and connected experiences that deliver transformative business outcomes. Our role is to ensure our clients meet their quantifiable business goals every day, consistently, in every market. We are entirely focused on delivering better business results through optimization, creation and analysis across all digital platforms. Our scope ranges from recommending how to use content more effectively to optimizing daily media channel performance and maximizing visibility in eCommerce platforms.
We’re looking for a Buying Manager who can bring together data, relationships, and market insight to make smart media buying decisions. You’ll play a key role in delivering strong outcomes for clients—making sure we’re investing in the right channels, partners, and opportunities.
What You’ll Do
- Plan, negotiate, and execute media buys across platforms (digital, programmatic, retail media, etc.).
- Build and maintain strong relationships with media owners, vendors, and partners.
- Use data and performance insights to guide investment decisions and optimize campaigns.
- Work closely with strategy, planning, and client teams to bring campaigns to life.
- Negotiate rates, added value, and placements to maximize ROI.
- Monitor campaign performance and make adjustments as needed.
- Stay on top of media trends, new platforms, and emerging opportunities.
What You Bring
- Experience in media buying, planning, or a related role.
- Strong negotiation skills and confidence working with vendors and partners.
- A data-driven mindset—you’re comfortable using insights to make decisions.
- Solid understanding of the media landscape (especially digital and programmatic).
- Organized and able to manage multiple campaigns at once.
- A collaborative approach and strong communication skills.
Qualifications
- Bachelor’s degree in marketing, business, communications, or a related field (or equivalent experience).
- 4–7+ years of experience in media buying, media planning, or agency environment.
- Experience working with media platforms (e.g., DSPs, Google, Meta, retail media networks).
- Proven track record of managing budgets and delivering strong campaign performance.
- Comfortable analyzing campaign data and turning it into actionable insights.
- Experience negotiating with media partners and managing vendor relationships.
Additional Information
The salary range for this position is $80k-$87k. Actual salary within the salary range will be based on a variety of factors including relevant experience, knowledge, and skills. A range of medical, dental, RRSP, paid time off, and/or other benefits also are available to all permanent employees.
Inclusion & Diversity
We know through experience that different ideas, perspectives and backgrounds foster a stronger and more creative work environment that delivers better business results. We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best. If you need accommodation during the application or interview process, please contact Canada.Recruitment@dentsu.com or to begin a conversation about your individual accessibility needs throughout the hiring process.
Location & Employment Details
Location: Toronto. Brand: Dentsu Media. Time Type: Full time. Contract Type: Permanent.
About dentsu
For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage, and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way.
Manager, Buying in Toronto employer: Dentsu Canada, Inc.
Dentsu Media is an exceptional employer located in Toronto, offering a dynamic work culture that prioritizes innovation and collaboration. Employees benefit from a comprehensive range of perks, including medical and dental coverage, RRSP contributions, and generous paid time off, all while being part of a diverse team that values unique perspectives. With a strong focus on employee growth and sustainability, Dentsu empowers its staff to drive meaningful change and achieve their professional goals in a supportive environment.
