Elevate revenue marketing with Demand Spring as the VP of Growth Strategy Consulting. Shape client engagement through strategic frameworks and insights for B2B growth in a remote role.
As a senior strategist, you will lead client initiatives focusing on ideal customer profiles, segmentation, and messaging strategies. This fractional engagement is designed for a hands-on advisor adept at quickly delivering actionable insights. Your expertise will help clients understand buyer journeys while ensuring content strategies resonate within their unique markets.
Key Responsibilities:
- Lead customer journey mapping and persona research initiatives
- Design voice of customer research projects to validate messaging
- Develop ideal customer profiles using real data insights
- Create actionable segmentation strategies for marketing and sales
- Establish competitive intelligence and market landscape analysis
Requirements:
- 10+ years in B2B growth and positioning strategy
- Proven track record in developing ICP and segmentation frameworks
- Strong research skills with win/loss and competitive analysis
- Excellent narrative crafting and writing abilities
- Experience facilitating workshops with cross-functional teams
Bring your strategic acumen to Demand Spring, driving successful growth strategies for diverse clients.
VP Growth Strategy Consultant Remote in Ottawa employer: Demand Spring
At Demand Spring, we pride ourselves on being an exceptional employer that fosters a collaborative and innovative work culture. As a remote-first company with a preference for Toronto-based talent, we offer flexible working arrangements, competitive compensation, and comprehensive benefits that support your well-being and professional growth. Our commitment to mentorship and continuous learning ensures that you will have ample opportunities to develop your skills while making a meaningful impact in the field of revenue marketing.
