Shape The Ordinary’s global brand strategy through consumer insights and campaign analytics in a hybrid role based three days onsite in Toronto. Reporting to the Director, Brand - Global, this Manager connects consumer understanding, campaign performance, and brand planning. You will analyze quantitative and qualitative information, build measurement frameworks, and turn research into strategic recommendations. The role supports campaign development and business decision-making for The Ordinary. Key Responsibilities:
Analyze campaign, consumer, market, and brand data Develop recommendations connecting insights to brand strategy Lead consumer understanding across behaviors and motivations Establish KPIs for campaigns and product launches Translate research findings into Brand team opportunities Requirements:
5+ years in brand or marketing analytics Strong quantitative and analytical capabilities Understanding of brand building and marketing strategy Ability to synthesize complex information clearly Strong communication and storytelling skills Bring consumer insight, campaign measurement, and strategic storytelling to The Ordinary’s global brand marketing team in Toronto.
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Global Brand Marketing Insights Manager in Toronto employer: Deciem Inc
At DECIEM, we pride ourselves on being an exceptional employer that fosters a dynamic and innovative work culture in the heart of Etobicoke. As a Senior Manager in Engineering Operations, you will not only lead impactful projects but also benefit from our commitment to employee growth through continuous learning opportunities and collaborative teamwork. Join us to be part of a forward-thinking company that values your expertise and encourages you to drive meaningful change in the beauty industry.
