At a Glance
- Tasks: Lead growth strategies and optimize sales for DAVIDsTEA's e-commerce platform.
- Company: Join the innovative team at DAVIDsTEA, a leader in specialty tea.
- Benefits: Competitive salary, flexible work environment, and opportunities for professional growth.
- Other info: Mentor junior specialists and drive exciting marketing initiatives.
- Why this job: Make a real impact on our growth while enjoying a dynamic marketing role.
- Qualifications: 7+ years in digital marketing with strong skills in SEO and performance marketing.
The predicted salary is between 108000 - 132000 $ per year.
Lead the charge in driving growth at DAVIDs TEA as the Growth Marketing Director.
Manage site conversion, lifecycle strategies, and dynamic campaigns to optimize sales across our e-commerce platform.
As DAVIDs TEA continues to expand its footprint in the specialty tea market, the Growth Marketing Director will play a crucial role in enhancing user experience and optimizing sales.
With a focus on data-driven decision-making, you’ll oversee key marketing components such as conversion optimization, paid media strategies, and lifecycle marketing programs tailored for our diverse audience.
Key
Responsibilities
- Own site experience and checkout flow optimization
- Build and execute structured A/B testing for conversion
- Manage paid media budget with performance marketing partner
- Develop email/SMS lifecycle marketing strategies
- Mentor junior marketing specialists and analysts
Requirements
- 7+ years in growth or digital marketing roles
- Proven P&L management with substantial paid media budgets
- Strong skills in SEO, email, and performance-driven marketing
- Data-savvy with dashboard expertise
- Experience with cohort analysis and A/B testing
Be at the forefront of our growth initiatives, leveraging your marketing expertise to propel DAVIDs TEA forward. #J-18808-Ljbffr
Growth Marketing Director employer: DAVIDsTEA Inc.
At DAVIDsTEA, we pride ourselves on being an exceptional employer that fosters a vibrant and inclusive work culture. As the Growth Marketing Director, you'll not only lead innovative marketing strategies but also have access to professional development opportunities that empower you to grow alongside our expanding brand. Located in a dynamic environment, we offer competitive benefits and a collaborative atmosphere where your contributions directly impact our success in the specialty tea market.
