At a Glance
- Tasks: Analyze marketing data and create insights to optimize campaigns across platforms.
- Company: Join Mercor, a leader in AI-driven marketing solutions.
- Benefits: Earn $100-$150/hr with flexible remote hours and a dynamic work environment.
- Other info: Enjoy excellent career growth opportunities and a supportive team culture.
- Why this job: Make an impact in the fast-paced world of digital marketing while working remotely.
- Qualifications: Experience in performance marketing analytics and proficiency in key digital tools.
The predicted salary is between 150 - 150 $ per hour.
At Crossing Hurdles, we work as a referral partner. We refer candidates to Mercor that collaborates with the world’s leading AI research labs to build and train cutting‑edge AI models.
Organization: Mercor
Position: Digital Marketing Analyst
Referral Partner: Crossing Hurdles
Type: Hourly contract
Compensation: $100–$150 per hour
Location: Remote
Commitment: 10–40 hours/week, flexible and asynchronous
Duration: Flexible
Role Responsibilities:
- Extract campaign data from advertising platforms (Google Ads, Facebook, LinkedIn, TikTok, etc.)
- Calculate KPIs including CTR, CPC, CPA, ROAS, and conversion rates across channels
- Compare performance across time periods and against budget targets
- Create data visualizations and insights summaries in Google Sheets, PowerPoint, or Data Studio
- Audit tracking setups and conversion reporting accuracy using GA4 and Tag Assistant
- Build and manage UTM tracking templates for campaigns
- Reconcile advertising costs against invoiced amounts, including currency conversions
- Segment customer data from CRMs and create targeting recommendations
- Develop budget optimization models and retention/cohort analyses using historical data
- Design dashboards with automated data refresh and cross‑channel KPI visualizations
Ideal Qualifications:
- Strong experience in performance marketing analytics, media reporting, or marketing operations
- Proficiency in Google Analytics 4, Facebook Ads Manager, LinkedIn Campaign Manager, and Google Sheets
- Strong grasp of digital KPIs (CPA, ROAS, CTR, etc.) and budget/spend tracking
- Experience with Excel-based modeling, cohort analysis, funnel breakdowns, and segmentation strategies
- Familiarity with UTM tracking, tag auditing tools, and attribution model comparisons
- Excellent attention to detail in calculations, formatting, and visualizations
- Ability to work independently and deliver on weekly or monthly reporting deadlines
Application Process: AI interview based on your resume (15 min)
Seniority level: Associate
Employment type: Contract
Job function: Marketing
Industries: Marketing Services
Marketing Specialist – Remote in Winnipeg employer: Crossing Hurdles
Join a dynamic consulting firm that values innovation and leadership in the rapidly evolving AI landscape. With a flexible work schedule and competitive pay, we foster a collaborative culture that encourages professional growth and empowers our employees to make impactful contributions. Our remote work environment allows you to thrive while working alongside talented professionals dedicated to excellence in the Professional, Scientific, and Technical Services sector.
