At a Glance
- Tasks: Lead brand storytelling and create impactful campaigns for premium nicotine brands.
- Company: Join Passport Brand Design, part of WPP, known for innovative branding.
- Benefits: Collaborative hybrid work environment with opportunities for creative growth.
- Other info: Dynamic role with a focus on creativity and strategic direction.
- Why this job: Shape narratives that resonate culturally and influence brand experiences.
- Qualifications: Extensive copywriting experience and strong leadership skills required.
The predicted salary is between 135000 - 165000 $ per year.
Lead impactful brand storytelling as a Creative Director at Passport Brand Design, influencing premium narratives in the nicotine category.
Collaborate in a hybrid environment to create culturally resonant campaigns.
Passport Brand Design, a part of WPP, seeks a visionary Creative Director, Writer to spearhead narrative architecture for a prominent North American client.
As a creative leader reporting to the Executive Creative Director in New York City, you’ll blend copywriting with visual strategy, ensuring messages resonate across various platforms.
This role focuses on regulated categories, demanding collaboration and innovation.
Key
Responsibilities
- Conceptualize and execute integrated brand campaigns
- Drive strategic storytelling for leading nicotine brands
- Architect brand narratives specific to client needs
- Collaborate with Art Directors and Strategists for creative solutions
- Present concepts to clients articulating business objectives
Requirements
- Extensive experience in copywriting and creative direction
- Strong portfolio showcasing brand storytelling skills
- Proven leadership in guiding creative teams
- Exceptional presentation and communication skills
- Adaptability with digital marketing tools
Shape brand experiences through compelling narratives and strategic direction at Passport Brand Design. #J-18808-Ljbffr
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