At a Glance
- Tasks: Lead global marketing strategy and drive brand growth in a dynamic EdTech environment.
- Company: Join a leading EdTech platform revolutionizing corporate training and education solutions.
- Benefits: Competitive salary, innovative work culture, and opportunities for professional development.
- Other info: Collaborative team environment with a focus on strategic projects and career advancement.
- Why this job: Shape the future of learning while making a significant impact in a high-growth company.
- Qualifications: 10+ years in B2B SaaS marketing with expertise in HR tech and strong leadership skills.
The predicted salary is between 135000 - 165000 $ per year.
About the Company
Leading education technology (EdTech) platform providing corporate training & education solutions.
Industry: Computer Software
Type: Privately Held, VC-backed
Founded: 2013
Employees: 201-500
Funding: $200+ million
Categories:
- B2B
- Corporate Training
- E-Learning
- EdTech
- Human Resources
- Productivity Tools
- SaaS
- Information Technology & Services
- Technology
Specialties:
- lms
- social learning
- lcms
- e-learning
- learning management system
- lep
- learning organization
- engagement
- lxp
- authoring tool
- peer learning
- learning suite
- collaborative learning
- elearning
- upskill from within
About the Role
The Company is seeking a Global VP Marketing to lead the next phase of its growth. The successful candidate will be responsible for owning and shaping the global marketing strategy, with a focus on sharpening the company's positioning in a rapidly changing market, strengthening its brand and category leadership, and building a high-performing marketing engine.
This role goes beyond demand generation; it involves translating market opportunities into sustainable revenue growth and requires close collaboration with sales, product, and customer teams to enhance the go-to-market strategy, particularly in North America.
The VP Marketing will be expected to lead strategic projects, including potential rebranding and repositioning, and to transform the demand generation team to a more proactive, demand-creation approach.
Applicants for the Global VP Marketing position at the company should have a minimum of 10 years' experience in B2B SaaS marketing, with a strong preference for those with a background in HR tech, future of work, collaboration, productivity, or knowledge/AI platforms.
The role demands a master of at least three marketing functions, such as product marketing, demand generation, content marketing, and brand, and the candidate should possess outstanding communication skills and a servant leadership style. Experience in rebranding and renaming is a plus.
The ideal candidate will be a strategic thinker with a proven track record in a high-growth environment, capable of leading a large team and driving the company's marketing efforts to new heights.
Hiring Manager Title: CEO
Functions: Marketing
Vice President of Marketing in Kitchener employer: Confidential
As a General Manager in our Projects Group, you will thrive in a dynamic and supportive work culture that prioritizes employee growth and development. Our commitment to excellence is matched by our focus on fostering strong client relationships and delivering high-quality project outcomes across the Americas. With a diverse team of professionals and a multi-office setup, we offer unique opportunities for collaboration and innovation, making us an exceptional employer for those seeking meaningful and rewarding careers.