Senior Manager, Individual Insurance Product Marketing & Insights in Laval

We are a leading Canadian financial services co-operative committed to being a catalyst for a sustainable and resilient society and our team is essential to deliver on this strategy. That’s why we prioritize our people, to ensure we provide a strong culture and development opportunities which enables our team to thrive and to live our purpose. The best part is that you will work with people that care passionately about you, our clients and our communities.

How You Will Create Impact

• Work with distribution partners to understand marketing needs and other competitor materials and collaborate with Marketing to develop new materials and update existing pieces when necessary.
• Develop specialized sales concepts working with the Actuarial team on mathematical components when necessary.
• Conduct competitive analysis of Individual Insurance product features, business rules and compensation.
• Understand and monitor regulatory changes to identify potential product changes necessary.
• Support the Permanent and Term Pricing teams with analysis of competitive positioning and provide recommendations of changes based on market research and in-depth conversations with distribution.
• Develop and manage a roadmap for product changes considering the needs of clients and requests from distribution.
• Support distribution partners with the development and delivery of product presentations and sales tools for key target audiences.
• Subject Matter Expert for Financial Planning Tax strategies.

To Join Our Team

• You have 6-9 years of experience in individual Insurance.
• You have a strong aptitude for analysis, research, strategy and creative marketing knowledge.
• You have in-depth understanding of individual insurance and how to position products to reach target markets and needs.
• You have a strong ability to conduct research and analyze the data to make recommendations.
• A designation in Chartered Life Underwriter (CLU), Certified Financial Planner (CFP)/Qualified Associate Financial Planner (QAFP)/Personal Financial Planner (PFP) would be considered an asset.
• You have a good understanding of the regulatory framework and taxation of life insurance products.
• You have a strong sales mindset/experience.
• A good knowledge of tax planning background in life insurance would be considered an asset.
• Bilingual in English and French would be an asset.
• You have a deep knowledge of individual insurance products, industry knowledge, distribution models and sales strategies.

How You Will Succeed

• You build trusting relationships and provide feedback to enable the successful development of your team and colleagues.
• You foster innovation and continuous improvement with a focus on client experience.
• You facilitate the adoption of change and create a high-performance culture through alignment of your team’s work with organizational goals.
• You successfully convey messages and demonstrate openness to exploring alternative points of view.
• You use critical thinking to guide decision making.

What You Need To Know

You will be subject to a Background check as a condition of employment, in the event you are the successful candidate.

What’s in it for you?

• Training and development opportunities to grow your career.
• Flexible work options and paid time off to support your personal and family needs.
• A holistic approach to your well-being, with physical and mental health programs and a supportive workplace culture.
• Paid volunteer days to give back to your community.
• In addition to our competitive salary and incentive programs, eligible employees also benefit from a comprehensive total rewards package including group retirement savings plans, pension and benefits (e.g., health and wellness, dental, disability and life coverage), mental health support and an employee assistance program.

Expected salary range $114,021 - $164,021+. The salary amount for the successful candidate is determined by Co-operators in its discretion and will vary depending on several criteria including but not limited to: local market conditions, geography and relevant job-related factors such as knowledge, skills, qualification, experience and education. Employees may also have the opportunity to participate in incentive programs and earn additional compensation tied to individual and/or business performance, or other business metrics.