At a Glance
- Tasks: Create engaging social media content and grow CHEK News' online presence.
- Company: Join Vancouver Island's most-watched newscast at an employee-owned station.
- Benefits: Full-time position with health benefits and potential for remote work.
- Other info: Collaborative environment with opportunities for professional growth.
- Why this job: Be part of a dynamic newsroom and shape the future of TV news on social media.
- Qualifications: Passion for social media, creativity, and strong communication skills.
The predicted salary is between 47250 - 57750 $ per year.
CHEK News is looking for a Social Media Producer to join our award-winning newsroom in a new role focused on growing and strengthening our presence on social media.
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- About CHEK News
CHEK News has been on air since 1956 and is Vancouver Island’s most-watched newscast.
As North America’s only employee-owned, independent television station, CHEK is operated by the people who bring you the news every day.
For nearly 70 years, we’ve been dedicated to telling the stories that matter most to our community.
Our company is made up of people who care deeply about Vancouver Island and the communities we serve.
Role Overview
CHEK News is looking for a Social Media Producer to join our award-winning newsroom in a new role focused on growing and strengthening our presence on social media.
This person will own our day-to-day social media strategy and will oversee content posting across all social media platforms.
Working alongside our digital news team and others in our newsroom, their mandate will be to grow our social media following, increase engagement, promote our stories and company, and ensure our daily content reaches a growing audience online.
Who We’re Looking For?
We’re looking for someone who doesn’t just understand social media but loves it.
Someone who can take a broadcast news story and turn it into a compelling, share-worthy piece of content built for a social media audience.
CHEK News has no shortage of news content, but what we need is someone who can take our material and rework it for an audience getting their news off social media.
You should be comfortable on camera, hard-working, and a self starter who’s motivated by results.
We want someone who gets a thrill out of watching a post take off, who’s in tune with social media tricks and trends, and who has a good instinct for what works on social media.
You’re also a team player who brings energy to our newsroom and is excited to help shape what comes next for TV news.
Key Responsibilities
- Edit and repurpose broadcast news footage and raw content into content tailored for
social media platforms like You Tube and Tik Tok - Drive engagement across all CHEK’s social media platforms
- Post and schedule social media content throughout the day
- Monitor daily news coverage and breaking news for social platforms
- Write captions/headlines
- Stay on top of platform trends, formats, and best practices, and bring fresh ideas to the
team - Appear on camera presenting stories and providing behind-the-scenes coverage,
promos, and story explainers - Promote and amplify staff, reporters, and their stories across social channels
- Collaborate with reporters, producers, and the newsroom team to identify story angles that will resonate on social media
- Respond to and engage with audience comments and messages to build community
- Help develop and execute strategies to grow followers and audience reach across all
platforms - Oversee the visual layout and branding of our social media pages, ensuring a consistent,
professional look that reflects best practices across platforms - Track performance metrics
Qualifications and Experience
- Journalism experience or education is an asset, but the most important skill is knowing
how to use social media effectively and creatively - Valid driver’s licence and clean driving record. Must be able to drive a company vehicle
independently. - The ability to work with speed and accuracy in a fast-paced team-oriented environment
and the ability to work independently with minimum supervision. - Strong interpersonal skills and a positive attitude are essential.
- Strong working knowledge of video and graphics editing tools like Canva, Cap Cut or
Opus - Familiarity with multiple social media platforms and best practices
- A knack for making compelling content quickly and efficiently
- A large personal following is not required. What matters is that you understand what
makes content perform, and can apply that knowledge to CHEK’s platforms
What We Offer
- This is a full-time unionized position in Group 2 as per CHEK’s Collective Agreement
- Full-time CHEK employees are expected to participate in the employee share ownership
program after one year of employment. - Schedule will be primarily Monday-Friday shifts, but some evenings and weekends may
be required as needed - This position is based primarily on site at CHEK’s Media Centre in Victoria. Some work-
from-home flexibility may be available and can be discussed with the News Director. - Full extended health care benefits
- This position reports to the News Director
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Social Media Producer in Victoria employer: CHEK News
CHEK News is an exceptional employer, offering a unique opportunity to work at North America's only employee-owned independent television station. With a strong commitment to community storytelling and a collaborative work culture, employees enjoy full extended health care benefits and the chance to participate in the employee share ownership program after one year. Located in Victoria, this role not only allows for professional growth in a dynamic newsroom but also provides the flexibility of some work-from-home options, making it an ideal environment for passionate social media producers.
