At a Glance
- Tasks: Build innovative growth systems and automate processes for a thriving sports community.
- Company: Join Brodie League, a fast-growing sports brand redefining adult recreational basketball.
- Benefits: Competitive salary, health benefits, free league play, and professional development opportunities.
- Other info: Collaborative culture with significant career growth potential and mentorship.
- Why this job: Make a real impact in a vibrant community while working with cutting-edge technology.
- Qualifications: Experience in AI, automation, and growth marketing; strong problem-solving skills.
The predicted salary is between 110000 - 150000 $ per year.
Location: Toronto, ON
Type: Full-time / Permanent
Department: Growth
Salary: $110,000 – $150,000 CAD Annually
Reports To: Sr. Director of Growth
COMPANY OVERVIEW
Brodie Growth fills the leagues for Brodie Rec. League: 12-week seasons, four times a year, across 35+ cities in Canada and the US, with 20 more cities on the calendar for 2027. Brodie League is redefining adult recreational basketball by delivering an elevated, professional-quality experience rooted in culture, competition, and community.
ROLE OVERVIEW
Brodie is projected to reach about 700 teams this winter. We are building toward 1,400 by summer 2027. You build the growth machine: the CRM, the automations, the reporting and the playbook that let a small team run 35+ cities. This is a systems job first, a growth marketing job second, and a teaching job third.
CORE RESPONSIBILITIES
- THE GROWTH PLAYBOOK AND CRM (PRIMARY FOCUS): Own the CRM data model, lead stages, routing, dashboards and hygiene.
- GROWTH AUTOMATION: Speed-to-lead; a new captain inquiry gets a reply in minutes.
- COMPLIANCE, CONSENT AND SECURITY: Build marketing consent into every capture point and workflow.
- MEASUREMENT: Judge spend by signed teams, not clicks.
- DOCUMENTATION AND TRAINING: Document every system so the Sr. Director of Growth, the City Launchers and leadership can run it without you.
WHAT THE FIRST 90 DAYS MUST PRODUCE
- The growth playbook and CRM live, with clean stages, routing, reporting and the affiliate program structure.
- At least three automations running in production.
- A weekly growth scorecard on one screen.
- Ad spend reported as cost per signed team, by city.
REQUIREMENTS
- You build with AI every day: LLMs, agent tooling and APIs.
- You have shipped automation that ran in production on thousands of leads or records a week.
- You have built with AI in a compliant and secure way.
- You have moved a funnel metric and can explain the before, the after and why.
- You own outcomes without ego.
NICE TO HAVE
- Experience with Customer.io or a similar lifecycle tool.
- You understand what makes a good video or a good story.
COMPENSATION DISCLOSURE
The expected annual compensation range for this role is between $110,000 and $150,000 CAD.
APPLICATION PROCESS
Interested candidates should apply by submitting their resume through the designated application platform.
COMMITMENT TO INCLUSION
We strive to create organizations that reflect the communities we serve and where everyone feels empowered to bring their full, authentic selves to Brodie Rec Leagues.
Go-to-Market (GTM) Engineer in Toronto employer: Brodie Rec League
Brodie League is an exceptional employer that fosters a dynamic and innovative work culture in the heart of Toronto, ON. As the Head of Content Operations, you will not only lead a passionate team but also have access to unparalleled growth opportunities within a company dedicated to enhancing the athlete experience through creative storytelling. With a commitment to high-quality standards and a collaborative environment, Brodie League empowers its employees to thrive and make a meaningful impact in the world of sports content.
