At a Glance
- Tasks: Drive demand generation through innovative strategies and multi-channel campaigns.
- Company: Join a forward-thinking tech company focused on AI-driven solutions.
- Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
- Other info: Dynamic team environment with a focus on creativity and collaboration.
- Why this job: Be at the forefront of shaping demand generation and making a real impact.
- Qualifications: Strong strategic thinking, execution skills, and experience in demand generation.
The predicted salary is between 90000 - 110000 $ per year.
Build qualified pipeline at Botpress through ABM and multi-channel demand generation. Lead experimentation for larger accounts, including enterprise, in a sales-led motion. As Demand Generation Lead, you will make Botpress’s sales-led acquisition repeatable. You will create demand for target accounts through events, paid media, direct mail, gifting, outbound inputs, and account-based marketing. The role combines strategic judgment with hands-on execution across channels.
Key Responsibilities:
- Lead invite-only events and conference-adjacent experiences
- Build ABM plays for named accounts
- Manage paid media on a small budget
- Own targeting, segments, messaging, and outbound content
- Direct the acquisition experiment portfolio and vendors
Requirements:
- Curiosity and ability to form strategic points of view
- High follow-through and consistent execution
- Ability to delegate effectively to agencies and teammates
- Deep expertise in one channel and flexibility across others
- Strong use of AI in thinking, processes, and agents
Shape Botpress demand generation through ABM, events, paid media, outbound, and disciplined acquisition experimentation for target accounts.
B2B Demand Generation Lead in Montréal employer: Botpress, Inc.
Botpress is an exceptional employer that fosters a vibrant work culture where innovation and collaboration thrive. With a strong focus on employee growth, we offer ample opportunities for professional development and the chance to lead a dynamic team in a cutting-edge tech environment. Located in a bustling area, our office provides a stimulating atmosphere that encourages creativity and success, making it an ideal place for passionate individuals looking to make a meaningful impact.
