At a Glance
- Tasks: Lead paid media strategies for B2B clients using Google Ads, Meta, and LinkedIn.
- Company: Join Blacksmith Agency, an innovative AI-first digital agency.
- Benefits: Remote work flexibility, competitive salary, and opportunities for professional growth.
- Other info: Dynamic remote environment with a focus on collaboration and innovation.
- Why this job: Be the strategic voice driving impactful campaigns and client relationships.
- Qualifications: 3+ years in Google Ads and Meta with proven results in campaign optimization.
The predicted salary is between 59400 - 72600 $ per year.
- Blacksmith Agency
- Marketing
- Full time
- Remote (Canada, South Africa or USA)
Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.
About The Role
Blacksmith Agency is an AI-first digital agency.
As Demand Generation Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why.
You are the strategic voice at the table, and you make the calls.
- What You Will Own
- Paid media across Google Ads, Meta, Linked In and Microsoft Ads for your accounts.
- Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
- Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
- The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
- Account growth: retention, upsell and the long-term relationship.
What You Bring
- 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
- A record of moving ROAS, CPA or pipeline numbers you can walk us through.
- Agency experience across several clients at once.
- Clear spoken English with US clients on live calls.
Demand Generation Manager – Remote in Calgary employer: Blacksmith Agency
At Blacksmith Agency, we pride ourselves on being an exceptional employer that fosters a collaborative and innovative work culture. As a Growth Marketing Manager, you'll have the opportunity to lead impactful strategies for diverse clients while working remotely from Calgary, allowing for a flexible work-life balance. We are committed to your professional growth, offering continuous learning opportunities and a supportive environment where your contributions directly influence client success and agency growth.
