At a Glance
- Tasks: Own and manage paid media strategies across Google Ads and Meta for diverse clients.
- Company: Join Blacksmith Agency, a dynamic remote team making waves in digital marketing.
- Benefits: Flexible remote work, competitive salary, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and client success.
- Why this job: Lead impactful campaigns and drive performance for brands across Canada, South Africa, and the USA.
- Qualifications: 3+ years of hands-on experience with Google Ads and Meta campaign management.
The predicted salary is between 63000 - 77000 $ per year.
Own paid media strategy remotely with Google Ads, Meta, and client-facing decision-making across Canada, South Africa, or the USA. Blacksmith Agency needs a strategist who can guide performance clearly. As Paid Media Strategist, you will own paid media for B2B and growing-brand clients. You will lead targeting, budgets, roadmaps, and performance narratives. The work focuses exclusively on paid media, while SEO has a separate strategist.
Key Responsibilities:
- Manage paid media across Google Ads, Meta, LinkedIn, and Microsoft Ads
- Allocate budgets, manage bids, and direct targeting decisions
- Test creative and determine when campaigns should end
- Maintain conversion tracking and attribution through GA4 and pixels
- Present roadmaps, performance narratives, retention, and upsell plans
Requirements:
- Three or more years hands-on with Google Ads and Meta Campaign building, management, and optimization experience
- Proven movement in ROAS, CPA, or pipeline metrics
- Agency experience managing several clients simultaneously
- Clear spoken English for live calls with United States clients
- Bring paid media ownership, performance analysis, and client communication to Blacksmith Agency’s remote strategist team across three markets.
Paid Media Strategist in Vancouver employer: Blacksmith Agency LLC
At Blacksmith Agency, we pride ourselves on fostering a dynamic and collaborative work environment that empowers our employees to thrive. As a Growth Marketing Manager, you will not only lead innovative marketing strategies but also benefit from ongoing professional development opportunities and a supportive team culture. Located in a vibrant area, our agency offers a unique blend of creativity and strategic thinking, making it an ideal place for those looking to make a meaningful impact in the marketing landscape.
