Own paid media strategy for B2B and growing-brand clients at Blacksmith Agency, working remotely from Canada, South Africa, or the USA. Lead Google Ads and Meta campaigns.
As Media Strategist, you own targeting, budgets, roadmaps, and client-facing performance narratives. This full-time, remote position focuses exclusively on paid media, while SEO remains a separate seat. You will manage accounts across several clients and make strategic calls.
Key Responsibilities:
- Manage paid media across Google Ads, Meta, LinkedIn, and Microsoft Ads
- Allocate budgets, manage bids, target audiences, and test creative
- Decide when campaigns should be stopped
- Maintain conversion tracking and attribution using GA4 and tag manager
- Own client roadmaps, reporting narratives, retention, and upsell
Requirements:
- Three or more years hands-on with Google Ads and Meta
- Experience building, running, and optimizing campaigns independently
- Proven movement in ROAS, CPA, or pipeline numbers
- Agency experience managing several clients simultaneously
- Clear spoken English for live calls with United States clients
Bring paid media judgment, campaign expertise, and client communication skills to Blacksmith Agency's growing B2B accounts.
Paid Media Strategist B2B Accounts employer: Blacksmith Agency LLC
At Blacksmith Agency, we pride ourselves on fostering a dynamic and collaborative work environment that empowers our employees to thrive. As a Growth Marketing Manager, you will not only lead innovative marketing strategies but also benefit from ongoing professional development opportunities and a supportive team culture. Located in a vibrant area, our agency offers a unique blend of creativity and strategic thinking, making it an ideal place for those looking to make a meaningful impact in the marketing landscape.