Lead paid advertising decisions at Blacksmith Agency, using Google Ads, Meta, LinkedIn, and Microsoft Ads for remote client accounts.
This Paid Media Manager role serves B2B and growing-brand clients through focused paid media ownership. You set the roadmap, make budget calls, and explain performance narratives directly to clients. Conversion tracking, attribution, campaign testing, and account growth remain central to your work.
Key Responsibilities:
- Own paid media for assigned B2B client accounts
- Make budget allocation and bidding decisions
- Direct targeting and creative testing across platforms
- Maintain conversion tracking through GA4 and tag manager
- Explain performance numbers during client calls
Requirements:
- Three-plus years managing Google Ads and Meta campaigns
- Hands-on experience building and optimizing paid campaigns
- Results involving ROAS, CPA, or pipeline metrics
- Agency background supporting multiple clients concurrently
- Clear spoken English with US clients
Use paid advertising strategy, reliable attribution, and confident client communication to guide Blacksmith Agency's account performance.
Paid Advertising Strategy Manager in Calgary employer: Blacksmith Agency LLC
At Blacksmith Agency, we pride ourselves on fostering a dynamic and collaborative work environment that empowers our employees to thrive. As a Growth Marketing Manager, you will not only lead innovative marketing strategies but also benefit from ongoing professional development opportunities and a supportive team culture. Located in a vibrant area, our agency offers a unique blend of creativity and strategic thinking, making it an ideal place for those looking to make a meaningful impact in the marketing landscape.
