At a Glance
- Tasks: Lead marketing analytics initiatives and transform data into actionable insights.
- Company: Join Autodesk, a leader in innovative design software.
- Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and career advancement.
- Why this job: Shape marketing strategies and drive impactful business outcomes with your expertise.
- Qualifications: 10+ years in B2B marketing analytics and strong leadership experience.
The predicted salary is between 112310 - 137268 $ per year.
Drive marketing analytics initiatives with Autodesk as the Director of Marketing Data Strategy and Analytics.
Lead a global team to transform data into insights that boost business outcomes.
In this pivotal role, you will oversee the marketing data strategy, offering insights that shape how Autodesk optimizes its marketing efforts.
Your expertise in B2B analytics will guide a team of data strategists and analysts while enhancing decision-making across marketing and sales functions.
Collaboration with various departments like Data Engineering and Data Science will be crucial to aligning marketing tactics with business goals.
Key
Responsibilities
- Lead marketing data and analytics strategic initiatives
- Develop and mentor a global data analytics team
- Monitor business performance and identify trends
- Establish measurement strategies and KPIs for marketing
- Integrate predictive analytics with marketing investment allocation
Requirements
- 10+ years of experience in B2B marketing analytics
- 5+ years of people leadership in global environments
- Experience in marketing effectiveness and attribution strategies
- Strong understanding of data governance in marketing
- Proficient in predictive analytics and AI/ML applications
Leverage your analytical expertise to elevate Autodesk's marketing insights and drive business success. #J-18808-Ljbffr
Director of Marketing Data Strategy in Toronto employer: Autodesk
Autodesk is an exceptional employer that fosters a dynamic and inclusive work culture, offering flexible hybrid or remote work options for the AI Compute Strategy Specialist role. Employees benefit from continuous growth opportunities through collaboration with innovative teams, while contributing to impactful projects in the AI space. With a focus on analytics and financial forecasting, Autodesk empowers its workforce to drive meaningful change in various sectors, making it a rewarding place to advance your career.
