At a Glance
- Tasks: Lead global product marketing strategies and collaborate with cross-functional teams to drive growth.
- Company: Join a diverse and inclusive tech company focused on simplifying global expansion.
- Benefits: Flexible PTO, birthday off, volunteer day, generous parental leave, and growth opportunities.
- Other info: Work in a dynamic environment with a focus on collaboration across cultures and time zones.
- Why this job: Make a real impact in a high-performing organization while simplifying complexities for customers.
- Qualifications: 5-7 years in B2B SaaS product marketing, strong communication skills, and strategic mindset.
The predicted salary is between 90000 - 110000 $ per year.
As the Global Product Marketing Manager reporting into the VP, Global Growth Marketing, you will be the strategic voice of AtlasHXM’s product and service in the market. You will own positioning, messaging, and go-to-market strategies, aligning cross-functional teams to drive global adoption and revenue growth. This is a pivotal role bridging product innovation with customer needs across diverse geographies.
Key Responsibilities
- Product Positioning & Messaging: Craft compelling value propositions and messaging frameworks tailored to buyer personas, designed to drive new Atlas platform feature adoption.
- Go-to-Market Strategy: Lead integrated launch plans for new features and product releases across global markets, working closely with Product, Sales, Customer Success, and Integrated Marketing teams. Collaborate with marketing intelligence on our positioning story to analyst and ranking sites.
- Collaborate with marketing intel to conduct deep market research, competitive intelligence, and win/loss analysis to inform product direction and differentiation and be closely connected with the voice of our customer.
- Partner with Sales Enablement to build global sales enablement tools including battle cards and product collateral as well as support key sales messaging.
- Content Development: Collaborate with internal content team and performance marketing agency to create product-focused assets (eBooks, case studies, videos, thought leadership) that drive awareness and demand.
- Lifecycle Marketing Support: Partner with Customer Success and Field Marketing to enhance customer experience and adoption throughout the lifecycle, including referral and expansion programs.
- Performance Tracking: Define KPIs, measure campaign effectiveness, and iterate on strategies for continuous improvement.
Qualifications
- 5-7 years’ experience, with 3+ years of experience in global B2B SaaS product marketing, preferably in HR tech or EOR space.
- Strong understanding of product marketing fundamentals—positioning, competitor research, messaging, GTM, enablement.
- Outstanding communicator with a strategic mindset and a sharp eye for data and results.
- Comfortable working across time zones and cultures in a high-growth environment with a focus on cross-department collaboration.
- Passion for simplifying complexity and telling impactful stories.
What We Offer
- The opportunity to work with a purpose — simplifying global expansion across borders and cultures.
- A diverse and inclusive environment.
- Country-specific benefits.
- Flexible PTO.
- Your birthday off and a day for you to volunteer and give back to the organization of your choice.
- Generous Parental Leave Program.
- Growth and development opportunities with access to a top learning content provider.
- The opportunity to challenge yourself in a high-performing organization and leave each day knowing you have made an impact.
Atlas Technology Solutions, Inc. is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: Atlas is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Atlas are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. Atlas will not tolerate discrimination or harassment based on any of these characteristics. Atlas encourages applicants of all ages.
Atlas will provide accommodation on request throughout the recruitment, selection and assessment process for applicants with disabilities. This role will be subject to a background check under local law after an employment offer has been made. Employment may be subject to results. In addition, references may be requested at the final stage of the process.
Global Product Marketing Manager in Winnipeg employer: Atlas
Atlas HXM is an exceptional employer that prioritizes employee wellness, diversity, and social responsibility, creating a vibrant and inclusive work culture. With flexible PTO, generous parental leave, and opportunities for professional growth through access to top learning resources, employees are empowered to make a meaningful impact in a high-performing organization. Located globally, Atlas HXM embraces a borderless future of work, allowing team members to thrive in a diverse environment while contributing to innovative solutions in Human Experience Management.
