Global B2B SaaS marketing leadership at ApprovalMax requires acquisition strategy, funnel ownership, and commercial decision-making across regions.
As Director of Marketing, you will own marketing across AMER, EMEA, and APAC. You will drive new-customer acquisition, brand development, campaigns, and customer marketing for ApprovalMax. Success depends on building measurable growth through trials, conversion, pipeline, revenue, and efficient CAC.
Key Responsibilities:
- Manage global acquisition strategy across AMER, EMEA, and APAC
- Own funnel performance from demand generation through paid conversion
- Allocate marketing budget toward strongest commercial returns
- Establish forecasting, reporting, experimentation, and acquisition KPI cadence
- Lead a distributed marketing team across regions and time zones
Requirements:
- Proven customer acquisition experience in the US market
- Experience leading distributed remote marketing teams
- Track record marketing low-ACV, high-volume products
- Senior marketing leadership experience in B2B SaaS or technology
- Strong analytical, commercial, people leadership, and campaign expertise
Lead ApprovalMax's global acquisition engine through data-driven marketing, measurable funnel performance, and accountable team leadership.
Global B2B SaaS Marketing Director in Ottawa employer: ApprovalMax
ApprovalMax is an exceptional employer that fosters a collaborative and innovative work culture in the heart of Toronto. As a Customer Success Manager, you will enjoy a competitive salary, generous paid time off, and a focus on employee wellbeing, all while being part of a globally recognized team dedicated to driving customer satisfaction and success. With opportunities for professional growth and a supportive environment, ApprovalMax is committed to empowering its employees to thrive both personally and professionally.
