Senior App Store Specialist

Senior App Store Specialist

Full-Time 160000 - 190000 $ / year (est.) On-site
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At a Glance

  • Tasks: Optimize app visibility on App Store and Google Play through keywords, listings, and ads.
  • Company: Join AppGrowly, a diverse and inclusive tech company.
  • Benefits: Competitive salary, flexible work environment, and opportunities for growth.
  • Other info: We celebrate diversity and provide accommodations for all candidates.
  • Why this job: Make a real impact in app marketing and user acquisition.
  • Qualifications: 5+ years in app store optimization and strong analytical skills.

The predicted salary is between 160000 - 190000 $ per year.

Own how our apps are found and chosen on the App Store and Google Play: keywords, listings, screenshots and experiments, plus our paid campaigns on Apple Search Ads and Google Ads.

What you'll do

  • Research keywords and write titles, subtitles, descriptions and keyword fields for both stores.
  • Plan and run store experiments: Product Page Optimization and Custom Product Pages on the App Store, store listing experiments on Google Play.
  • Brief and review screenshots, app previews and icons with design and engineering.
  • Manage Apple Search Ads and Google Ads app campaigns: structure, keywords, bids, budgets and negative keywords.
  • Measure what changed (rankings, conversion rate, cost per install, revenue) and report it clearly.
  • Keep every listing and ad within Apple's and Google's policies.

What you bring

  • 5+ years in app store optimization or mobile user acquisition.
  • Hands-on experience with App Store Connect and Google Play Console.
  • Apple Search Ads and Google Ads app campaigns you've managed with real budgets.
  • Strong analytical skills and honest reporting: you say what worked and what didn't.
  • Excellent writing: short, clear copy that persuades without overpromising.
  • Nice to have
  • Writing store listings in French.
  • Education or utility apps.
  • SQL or spreadsheet modelling for cohorts and payback.
  • CA$160,000 – CA$190,000 base salary per year

App Growly is an equal opportunity employer.

We welcome applications from people of every background, including Indigenous peoples, racialized people, women, people with disabilities and 2SLGBTQIA+ people.

Accommodations are available on request for candidates with disabilities at every stage of hiring. Tell us what you need in your application, or at any time after.

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Senior App Store Specialist employer: AppGrowly

At AppGrowly, we pride ourselves on being an exceptional employer that fosters a collaborative and inclusive work culture. Our commitment to employee growth is evident through continuous learning opportunities and a supportive environment where diverse perspectives are valued. Located in a vibrant city, we offer competitive salaries and benefits, ensuring our team members thrive both professionally and personally while making a meaningful impact in the app industry.

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Contact Details:

AppGrowly Recruitment Team

We think you need these skills to ace Senior App Store Specialist

App Store Optimization (ASO)
Keyword Research
Product Page Optimization
Custom Product Pages
Google Play Store Listing Experiments
Apple Search Ads Management
Google Ads Management