At a Glance
- Tasks: Drive sales growth and expand distribution across Canada in the candy industry.
- Company: Join Amos Food, a top global candy innovator with a vibrant culture.
- Benefits: Attractive salary, year-end bonuses, and comprehensive social benefits.
- Other info: Opportunity for career growth and to influence products designed for Gen Z.
- Why this job: Shape the future of confectionery while making a real impact in a dynamic environment.
- Qualifications: 10+ years in CPG sales, strong retail and distributor management skills.
The predicted salary is between 121500 - 148500 $ per year.
Amos Food is the leading company of creative candies in the world, selling its products in more than 50 countries and regions including China, the United States, Canada, Japan, Australia, Germany, France, and Southeast Asia. Amos Brand has been named one of the Top 5 Fastest-Growing Brands in the U.S.
Role Overview
The Sales Director will drive sales optimization and profitable growth across Canada by expanding distribution into new channels and retailers, strengthening broker and distributor performance, and aligning execution between the China head office and Canadian commercial partners. Reporting to the Market VP, this role will support and execute the Canadian market vision and strategy.
What You’ll Do
- Expand Canadian distribution by securing new retail accounts, opening additional channels, and increasing product listings.
- Develop clear strategies, priorities, and performance expectations for distributors and brokers to maximize market coverage and sales execution.
- Coordinate the China head office team and Canadian brokers and distributors to ensure alignment, accountability, and timely delivery of commercial priorities.
- Own delivery against sales and distribution KPIs, with particular focus on sales growth and strict adherence to approved trade budgets.
- Optimize trade spending, promotional plans, and partner performance to improve commercial returns.
- Translate the Market VP’s Canadian vision and strategy into actionable sales plans, tracking results and implementing corrective actions as needed.
What We’re Looking For
A results-driven sales leader with experience in Canadian consumer packaged goods, retail expansion, and broker and distributor management. Strong commercial discipline, cross-cultural collaboration, and a proven ability to deliver growth within budget are essential.
- Minimum 10 years of CPG sales experience and university degree.
- Strong Canadian retail, broker/distributor management, and trade budget experience.
- French–English bilingualism is an asset.
Why Join Us
We combine the agility and entrepreneurial mindset of a start-up with the resources of a large company. This allows employees to think boldly, make informed decisions, and pursue ambitious opportunities with strong organizational backing. Our focus is on challenging conventions and advancing our ambition to lead global candy innovation.
We offer an entrepreneurial journey for driven individuals who want to grow and make a meaningful impact. Employees benefit from broader responsibilities and opportunities to build capabilities beyond those typically associated with their role. Our focus on products designed for Gen Z and Gen Alpha also gives candidates the opportunity to help shape the future of confectionery and support long-term growth.
Attractive basic salary plus generous year-end bonus, complete social welfare benefits. Regular global industry resource sharing and overseas industry exchange opportunities. Direct communication mechanism with global headquarters, fast business decision-making and efficient work coordination.
Sales Director in Winnipeg employer: Amos Food Group
Amos Food is an exceptional employer that blends the agility of a startup with the resources of a large corporation, fostering an environment where employees can think boldly and pursue ambitious opportunities. With a focus on innovation in the candy industry, employees enjoy broader responsibilities, competitive salaries, and generous bonuses, alongside comprehensive social welfare benefits. The company's commitment to employee growth and direct communication with global headquarters ensures that team members can make a meaningful impact while shaping the future of confectionery.
