At a Glance
- Tasks: Drive growth and innovation for the Natrel portfolio through strategic marketing initiatives.
- Company: Join Agropur, a leader in the food industry with a collaborative culture.
- Benefits: Flexible insurance, career development, annual bonuses, and a pension plan.
- Other info: Diverse and inclusive workplace that values engagement and initiative.
- Why this job: Make a real impact by leading innovative projects that shape consumer experiences.
- Qualifications: 7+ years in CPG or related fields, strong leadership, and bilingual in French and English.
The predicted salary is between 100900 - 126100 $ per year.
People are at the heart of our success. Our culture encourages collaboration, transparency, and accountability in order to generate value and achieve sustainable results. Being part of the team means committing to an environment where everyone’s impact truly matters. At Agropur, accountability means owning challenges and taking concrete action to achieve results.
The Senior Manager, Marketing, Portfolio & Innovation – Fresh Products is responsible for driving the growth and profitability of the Natrel portfolio by defining and executing innovation, renovation, and portfolio management strategies. This individual identifies growth opportunities, leads the innovation pipeline, and oversees projects from concept through commercialization. Working closely with Marketing, Sales, Finance, Product Development, Supply Chain, and Operations teams, they ensure initiatives meet consumer needs while achieving business objectives.
The role is supported by a Marketing Manager, Portfolio Optimization, who is responsible for product rationalization, portfolio simplification, and reformulation initiatives.
An environment that empowers you to take action:
- Recognition of years of service for vacation calculation
- Flexible group insurance plan including telemedicine services
- Employee assistance program
- Annual bonus
- Opportunities to invest in yourself (career development, etc.)
- Pension plan with company contributions
- Salary scale 006: $100,900 to $126,100 (Base salary will be determined based on your academic background, experience, training, and skills related to the position.)
What you’ll be responsible for each day:
- Define the Natrel portfolio strategy and develop long-term growth roadmaps based on consumer trends, market insights, and customer needs.
- Identify, evaluate, and prioritize innovation, renovation, and portfolio expansion opportunities to drive growth and profitability.
- Lead the end-to-end innovation pipeline, including business case development, stage-gate reviews, stakeholder alignment, and post-launch performance tracking.
- Mobilize and coordinate cross-functional teams to deliver projects on time, within budget, and aligned with business objectives.
- Translate consumer, customer, and market insights into actionable strategic recommendations that support portfolio growth.
- Monitor emerging trends, technologies, and innovation best practices to identify new opportunities.
- Develop team capabilities and foster a culture of innovation, accountability, and continuous improvement.
The individual who will own this role:
- Bachelor’s degree in Marketing, Business Administration, Food Science, Engineering, or a related field. An MBA or other graduate degree is considered an asset.
- Minimum of 7 years of progressive experience in the consumer packaged goods (CPG), food, beverage, or a related industry.
- Proven experience in innovation management, portfolio management, product commercialization, or brand management.
- Demonstrated success leading innovation programs from concept through market launch.
- Strong business acumen with experience developing business cases and managing complex cross-functional projects.
- Solid understanding of portfolio strategy, product lifecycle management, and growth opportunities.
- Excellent analytical, project management, communication, and stakeholder influencing skills.
- Proven ability to translate consumer and market insights into business opportunities and drive results in a complex matrix organization.
- Bilingual in French and English, both written and spoken.
An environment that values engagement and encourages everyone to take initiative. Agropur welcomes people from all backgrounds and origins. We are proud to be an employer with a diverse community and are committed to providing a respectful and inclusive experience for all employees and applicants. We will work with candidates who request accommodation. Please note that an adequate knowledge of French is required for positions in Quebec.
Agropur uses artificial intelligence technology to assist our recruiters in screening, assessing, or selecting applicants for this position.
Senior Manager, Marketing, Portfolio & Innovation in Longueuil employer: Agropur
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