Analyze digital campaigns at Agoda using Excel, numerical reasoning, and data-driven experimentation across search and display marketing channels.
As an Associate Analyst, Marketing, you will support Agoda's Performance Marketing Team through search, display, and modeling work. You will experiment with text ads, bidding, and campaign structures across Google, Bing, Baidu, Naver, and other search engines. You will also analyze campaign data, develop optimization models, and build dashboards for account managers.
Key Responsibilities:
- Experiment with text ads, bidding, and campaign structures
- Adapt campaigns to new search engine product features
- Test, analyze, and optimize display marketing campaigns
- Analyze data generated by marketing experiments
- Develop optimization models and account manager dashboards
Requirements:
- Fresh graduates are welcome to apply
- Bachelor's degree or higher in a quantitative subject
- Fluent English communication skills
- Good numerical reasoning and Excel proficiency
- Intellectual curiosity
Apply analytical skills, Excel proficiency, and campaign experimentation to performance marketing programs at Agoda.
Associate Performance Marketing Analyst in Montréal employer: Agoda Company Pte. Ltd.
Agoda is an exceptional employer that fosters a vibrant and inclusive work culture, where innovation and data-driven decision-making are at the forefront. Located in the dynamic city of Bangkok, employees benefit from a collaborative environment that encourages personal and professional growth, with opportunities to learn from industry experts and engage in meaningful projects that shape the future of travel. With comprehensive relocation support and a commitment to diversity, Agoda is dedicated to creating a workplace where every team member can thrive.
