Lead partner marketing at Affirm remotely, using cross-channel campaigns and performance analytics to grow merchant revenue across North America. As Partner Marketing Lead, you will support merchant co-marketing across onsite Marketplace placements, offsite media, affiliate, and emerging channels. You will coordinate go-to-market plans, campaign delivery, and performance optimization. The work supports revenue, GMV, acquisition, engagement, and loan takeup goals. Key Responsibilities:
Coordinate full-funnel co-marketing campaigns across multiple channels Build daily marketing relationships with assigned merchant partners Analyze performance and recommend improvements to investment and iROAS Coordinate media plans, creative briefs, and content development Track budgets, calendars, compliance submissions, and campaign documentation Requirements:
Six or more years in Partner, Performance, Affiliate, or Product Marketing Experience launching partner programs across multiple media channels Knowledge of CPA, CPC, CPL, CPM, and affiliate tracking Performance analytics experience with continuous campaign optimization Excellent communication and cross-functional coordination skills Bring merchant relationship building, campaign execution, and data-driven optimization to Affirm’s North American partner marketing team.
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Partner Marketing Lead North America in Toronto employer: Affirm, Inc.
Affirm is an exceptional employer that fosters a collaborative and innovative work culture, particularly for the Staff Backend Engineer role in Canada. With a strong emphasis on employee growth, you will have the opportunity to mentor fellow engineers and lead impactful projects that align with business goals, all while enjoying the flexibility of a remote work environment that promotes work-life balance.