Drive brand success as the Strategic Media Planning Manager at PHd. Embrace media strategies, analyze industry trends, and enhance campaign performance in this dynamic role.
In this role, you will support key initiatives that align with client objectives at PHd. Collaborating with internal teams, you'll research consumer trends while developing holistic media strategies. The focus is on data analysis, media performance review, and budget management to meet campaign goals effectively.
Key Responsibilities:
- Champion brand initiatives with innovative strategies
- Research industry trends and competitive opportunities
- Compile demographic data for targeted audience analysis
- Develop recommendations and educational resources
- Review media performance to assess strategic goals
Requirements:
- 1-2 years' experience in media operations
- Strong understanding of media planning and buying tools
- Intermediate analytical and strategic thinking skills
- Excellent communication and interpersonal abilities
- Knowledge of budget management and project methodologies
Become a vital part of PHd's media planning team, utilizing your skills to drive targeted audience activation and brand growth.
Strategic Media Planning Manager PHd in Toronto employer: Adelphi Group
Weber Shandwick's Toronto office is an exceptional employer that fosters a dynamic and inclusive work culture, where creativity and collaboration thrive. Employees benefit from comprehensive professional development opportunities, allowing for personal growth while working on impactful campaigns for iconic Canadian brands. With a focus on work-life balance and a commitment to diversity, Weber Shandwick offers a unique environment that empowers its team to drive cultural conversations and make a meaningful difference in the industry.
