Shape marketing strategy through research and storytelling as an Insights Analyst with Omnicom Media Group's Toronto Consumer Insights team.
Reporting to the Director, Consumer Insights, you will turn complex data into clear perspectives and well-founded decisions. This position calls for experience translating findings into actionable insights, familiarity with multiple research methods, and strong executive-ready communication. You will work across strategy, planning, and senior management while supporting studies from questionnaire development through reporting.
Key Responsibilities:
- Develop clear points of view from research findings
- Build presentation-ready deliverables for stakeholders
- Monitor quotas, data quality, and study launches
- Interpret results with cross-functional strategic teams
- Ensure research projects meet timelines and standards
Requirements:
- Relevant undergraduate degree in social sciences, marketing, or business
- One or more years analyzing research data
- Demonstrated ability to create actionable insights
- Structured, methodical approach to problem-solving
- Postgraduate or master's education is a plus
Apply research analysis, marketing strategy, and narrative communication to help Omnicom Media Group guide decisions.
Marketing Strategy Insights Analyst in Toronto employer: Adelphi Group
Weber Shandwick's Toronto office is an exceptional employer that fosters a dynamic and inclusive work culture, where creativity and collaboration thrive. Employees benefit from comprehensive professional development opportunities, allowing for personal growth while working on impactful campaigns for iconic Canadian brands. With a focus on work-life balance and a commitment to diversity, Weber Shandwick offers a unique environment that empowers its team to drive cultural conversations and make a meaningful difference in the industry.