Lead audience-based programmatic media across KINESSO clients from Omnicom Media’s office-based model, using DSP expertise and analytical problem solving. As Associate Director, Programmatic, you will guide campaign architecture, optimization approaches, and technical execution across display, video, and mobile. You will manage programmatic professionals while expanding agency-partner relationships. The work centers on client business goals, KPIs, data-enabled decisions, and clear recommendations. Key Responsibilities:
Manage programmatic professionals across campaign technical setup Oversee optimization against varied campaign goals and KPIs Recommend technical solutions to agency partners Review campaigns, budgets, naming conventions, and DSP selection Present strategic brand solutions to client teams Requirements:
Advanced experience in programmatic or related digital media Experience optimizing display, search, trafficking, or ad operations campaigns Familiarity with DoubleClick, Google Analytics, or Google AdSense Knowledge of online media metrics, tagging, and analysis Proficiency in Microsoft Office and Excel visualizations Bring programmatic leadership, DSP knowledge, campaign optimization, and client communication skills to Omnicom Media and KINESSO.
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Associate Director Programmatic Media in Toronto employer: Adelphi Group
Weber Shandwick's Toronto office is an exceptional employer that fosters a dynamic and inclusive work culture, where creativity and collaboration thrive. Employees benefit from comprehensive professional development opportunities, allowing for personal growth while working on impactful campaigns for iconic Canadian brands. With a focus on work-life balance and a commitment to diversity, Weber Shandwick offers a unique environment that empowers its team to drive cultural conversations and make a meaningful difference in the industry.