At a Glance
- Tasks: Shape marketing strategies and enhance product positioning through market research.
- Company: Join ActiveProspect, a leader in SaaS marketing solutions.
- Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and strategic priorities.
- Why this job: Make a real impact by driving revenue growth and connecting products to market needs.
- Qualifications: 7+ years in product marketing with strong analytical skills and excellent communication.
The predicted salary is between 108000 - 132000 $ per year.
Shape marketing strategies at Active Prospect as a Solution Product Marketing Manager.
This pivotal role combines market research and strategic insights to enhance product positioning and drive revenue growth.
Active Prospect is seeking a Solution Product Marketing Manager to lead impactful market research and competitive intelligence.
You will turn customer, market, and product insights into actionable strategies for enhancing positioning and guiding product priorities.
The ideal candidate has a knack for understanding customer problems while being highly analytical and collaborative across Sales, Marketing, and executive teams.
Key
Responsibilities
- Define solution strategies connecting products to market needs
- Develop cohesive narrative around products and capabilities
- Identify bundling and packaging opportunities across solutions
- Collaborate with leadership on strategic priorities
- Conduct customer and market research to uncover insights
Requirements
- 7+ years in product marketing in a Saa S environment
- Bachelor’s degree in Marketing, Business, or related fields
- Strong analytical and data-driven decision-making skills
- Excellent written and verbal communication skills
- Familiarity with martech or adtech environments
Drive impactful marketing initiatives by leveraging customer insights and competitive intelligence at Active Prospect. #J-18808-Ljbffr
Product Marketing Manager in Toronto employer: ActiveProspect
ActiveProspect is an exceptional employer that fosters a collaborative and innovative work culture, making it an ideal place for a Solution Product Marketing Manager to thrive. With a strong emphasis on employee growth and development, the company offers numerous opportunities for professional advancement while working in a dynamic SaaS environment. Located in a vibrant area, ActiveProspect provides a unique advantage with access to a network of industry leaders and resources, ensuring that employees can make a meaningful impact in their roles.
