At a Glance
- Tasks: Lead exciting brand campaigns and digital marketing for Burnside Brewing's beer portfolio.
- Company: Join the innovative team at Burnside Brewing Company in Nova Scotia.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Other info: Collaborate with a dynamic team and guide a marketing coordinator.
- Why this job: Make a splash in the craft beer scene while shaping brand strategies.
- Qualifications: Experience in marketing with strong creative and project management skills.
The predicted salary is between 63000 - 77000 $ per year.
Lead brand positioning and campaign execution for Burnside Brewing Company’s beer portfolio, including Toller Quality Crafted Lager. Bring digital fluency and commercial judgment to Nova Scotia brands. As Brand & Marketing Manager, you will own annual plans, campaign calendars, and day-to-day delivery across the portfolio. The work spans consumer promotions, launches, retail activations, NSLC planning, social media, content, paid advertising, and measurement. You will guide one marketing coordinator while coordinating external creative resources.
Key Responsibilities:
- Own brand positioning, annual plans, and campaign calendars
- Execute launches, promotions, contests, events, and sponsorships
- Lead digital marketing, content, advertising, and measurement
- Develop NSLC plans aligned with sales priorities
- Manage budgets, timelines, standards, and compliance requirements
Requirements:
- Multiple years of relevant marketing experience
- Personally delivered consumer marketing campaigns
- Consumer brand, retail, hospitality, tourism, CPG, or agency experience
- Strong creative, digital, project management, and communication skills
- Comfort using sales data and marketing metrics
Shape Burnside Brewing Company’s portfolio through brand strategy, digital marketing, NSLC execution, and commercially sound campaign decisions.
Brand Marketing Manager Beer Portfolio employer: A Bell Group of Companies
Burnside Brewing Company is an exceptional employer that fosters a vibrant and collaborative work culture in the heart of Nova Scotia. With a strong emphasis on employee growth, you will have the opportunity to lead innovative marketing campaigns while working alongside passionate colleagues who share a commitment to quality and creativity. Enjoy competitive benefits and the chance to make a meaningful impact on our beloved beer portfolio, all within a supportive environment that values your contributions.
