Lead digital marketing and social media for 1 Hotel Toronto, creating on-brand content while working onsite five days weekly. Own channels, content calendars, and digital updates for a mission-driven luxury hotel.
Reporting to the Director of Marketing, this manager oversees the hotel's digital presence and distinct restaurant venues. The work spans social strategy, website content, mobile app updates, analytics, creator relationships, and timely guest engagement. The role translates 1 Hotel Toronto's sustainable identity into cohesive digital storytelling.
Key Responsibilities:
- Develop social strategies and performance KPIs for hotel and restaurants
- Create monthly calendars promoting programming, events, and collaborations
- Update website, app, and in-room television content
- Manage creators, micro-influencers, briefs, deliverables, and collaborations
- Report social performance and recommend data-informed strategy adjustments
Requirements:
- Bachelor's degree in marketing, communications, or related field
- At least two years' social, content, or digital marketing experience
- Strong Instagram, content creation, trends, and short-form video skills
- Experience with Canva, CapCut, CMS, and social analytics
- Legal eligibility to work in Canada and schedule flexibility
Bring social strategy, content leadership, creator management, and analytics expertise to 1 Hotel Toronto's digital marketing team.
